Overweight women's self-esteem plummets when they view photographs of models of any size, according to a new study in Journal of Consumer Research. And underweight women's esteem increases, regardless of models' size.
Authors Dirk Smeesters (Erasmus University, the Netherlands), Thomas Mussweiler (University of Cologne, Germany), and Naomi Mandel (Arizona State University) researched the ways individuals with different body mass indexes (BMIs) felt when they were exposed to thin or heavy media models.