A picture may be worth a thousand calories, a new study suggests. Looking at images of high-calorie foods stimulates the brain's appetite control center and results in an increased desire for food, according to the study, which will be presented Monday at The Endocrine Society's 94th Annual Meeting in Houston.
"This stimulation of the brain's reward areas may contribute to overeating and obesity," said the study's senior author, Kathleen Page, MD, assistant professor at the University of Southern California, Los Angeles.